Top 10 Languages you must consider when translating your website.

When your business grows, the need to expand and reach international markets usually comes to mind. It’s always exciting to know that your products or services would be accessible to a potential customer who doesn’t even speak your local language. Well! After all, your services definitely meet their needs, you argue.

However, to get the potential client’s attention, speaking his language is most important. How else would he purchase your products if all he reads and understands is gibberish?

Thus Translating, localizing your website, its content and other documents into one or more languages enables you to speak directly to your customers and also gain their trust.

Here are the top 10 languages to consider when localizing your website.

1. English
English is the most universally spoken language in the world, it’s no surprise this is one of the top 10 languages. Apart from the 67 English speaking countries, 27 other countries use English as their official business language. Additionally, the number of internet users who utilize online content exclusively in English.

2. Chinese
After English, Chinese has one of the highest user bases in the world. In fact, some research suggests that Mandarin Chinese is the world’s fastest-growing language. Over 19.8% of internet users speak and write in Chinese that is, both the simplified and traditional versions.

3. French
Just like English and Chinese, French is another language that is widely used around the world. Over 29 countries use French as their official and primary language. Tapping into these countries requires you to translate and localize your website and apps into French.

4. Spanish
You might think that Spanish is spoken primarily in Latin America (and some parts of North America). However, you may be surprised to learn that Spanish has seen a massive resurgence in it’s usage. Today, over 750 million people in the world use Spanish as their primary language in their personal and professional lives. Moreover, 7.6% of all internet users are native Spanish speakers, and 4.6% look exclusively for Spanish content.

5. Hindi
As one of the largest and most populous countries in the world, India has become a massive and lucrative market for global brands. While the country does not have an official national language, Hindi is the unofficial primary language for communication in many states. India is a vast country with many languages. However, over 43% of the population recognize Hindi as their mother tongue.

6. Russian
About 6.4% of all content on the internet is in Russian and about 260 million people are currently utilizing Russian content online. Russian is a key language, especially if you’re in the gaming industry. The gaming sector is growing at a tremendous rate thus about 5.2% over a year. Therefore localizing your gaming website and app in this language will get you a profitable market.

7. Arabic
Just a few years ago, Arabic had the least amount of representation on the internet. But times have changed. Arabic has become one of the most critical languages for website localization. Over 5% of all internet users use Arabic as a primary language. This adds up to over 141 million Arabic internet users in 2017, and the number keeps on growing. With your website translated into Arabic and localized for specific Arabic-speaking countries, you can target not only the Middle East but also a large part of Africa.

8. Portuguese
The Latin American region has become a significant contributor to the global economy. Portuguese has become very important for today’s globalization strategies. About 4.1% of all internet users actively communicate in Portuguese.

9. Malay
Indonesia and Malaysia are experiencing higher mobile penetration and internet connectivity with a correspondent increase in people looking for content in Malay. Over 274 million people speak Bahasa/Malay, while 2.9% of web surfers browse exclusively in the Malay language.

10. German
Finally, there is German, which is the 10th most widely spoken language in the world. 5.6% of all internet content online is in German and caters for the 79 million German-speaking people. Six countries use German as their primary language.
Need a website and documents translated in these top 10 languages?
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